The look and feel of these videos is to be inline with what we previously shot.  For the new dealer testimonial, the goal is to add credibility and trust through a dealer's story of how Lennox Pro's has impacted their business.  For the sales feature video, we will creatively show off tools in a cinematic way. Both videos will highlight new features of the app and those details will be coming soon from Lennox.    


PREVIOUS TESTIMONIALS


S A L E S   T O O L S   V I D E O


SCRIPT


Sales-Tools---Aiden-9.jpg

For the script, I believe we should look at the scenes below and have the interviewer tell us about the way they use those tools inside their day to day business.  


SCENES


SALES TOOLS - SCENE 1

Business Owner - Interviewer

 

Wide shot (potentially aerial) of him or her walking into her building at sunrise.

Would be fun to try and go from aerial shot, follow him or her into the building and do it all in one shot without cutting.  Have the animation of scene 2 pop up from a phone that is being checked as he or she is walking into the building.  


SALES TOOLS - SCENE 2

Business Owner - Interviewer

 

Interviewer is firing up the computer in the morning and getting his or her leads.  

Scene is static, the whole frame blurs to put subject in the background as the animation of the lead generator displays. 

Sales-Tools---Aiden-3.jpg

Sales-Tools---Aiden-4.jpg

SALES TOOLS - SCENE 3

Business Owner - Interviewer

 

As interview is going through his or her day, she grabs a tablet and is monitoring the progress of the sales funnel.  

Scene is static, the whole frame blurs to put subject in the background as the animation of the lead and customer management dashboard appears. 


SALES TOOLS - SCENE 4

Technician and Homeowner

 

Tech is calculating load. Scene blurs and the animation appears of the app.  

Sales-Tools---Aiden-6.jpg

Sales-Tools---Aiden-7.jpg

SALES TOOLS - SCENE 5

Technician and Homeowner


SALES TOOLS - SCENE 6

Technician and Homeowner

 

Tech showing homeowner an ipad in home.  

Scene blurs and the proposal builder appears. Add ons are added to the cart.   

Sales-Tools---Aiden-5.jpg

Sales-Tools---Aiden-8.jpg

SALES TOOLS - SCENE 7

Business owner - Interviewer

 

Back to the business owner showing his or her face speaking for the first time. She is hitting these points while explaining the positive impact LP has had on her business.